john muir health // healthy conversations campaign

With its “Be Heard” campaign, John Muir Health had established itself as the place where doctors actually listen to their patients. So we decided to take it a step further and go inside the doctors’ offices to hear exactly what those conversations might be. We’ve all had the experience of being at a check-up, afraid to ask one of those kinda sorta embarrassing questions about our weird human bodies. But when you have a good relationship with your doctor, there’s no such thing as TMI.

Role: ACD

OOH / Print